Once the tag has been installed, reference the information below to add additional historical and ongoing data to ODP.
Integrate by data type
Data falls into one of these data types:
|Customers||All fields that describe a customer and their attributes.||Integrate customer data|
|Products||Items in product catalogs expressed as a product entity.||Integrate product data|
|Orders||Purchases in ODP. Each order has a unique ID but can be updated over time, such as a return for a specific order.||Integrate order data|
|Events||The touchpoints a customer has with your brand.||Integrate event data|
|Custom Objects||Your own data objects (tickets, blog posts, venues, and so on).||
Contact Support to learn more about integrating custom objects.