The ability to easily manage, discover and reuse existing assets in support of future campaigns and asset creation is critical for delivering consistent brand experiences. With that in mind, Library is the CMP's modern digital asset manager, designed to store all brand assets and make it easy for teams to repurpose them in future planning and creation efforts.
In this article, you will learn how to:
- Navigate to Library
- New Upload Interface
- Add Assets to Campaigns
- Bulk Download
- Use AI-Tagging
- Organize Assets
- Find Assets
- Watch Assets
Navigate to Library
To navigate to the asset Library, click on the ‘Library’ item from the primary left-hand navigation.
New Upload Interface
All assets associated with completed tasks, published articles (both original and licensed), and shared images will automatically be added to the library for later use. To add other assets, click on the ‘Upload’ button in the upper right-hand corner to open the file upload interface.
You will now find a pop-up where you will be able to use the list of options on the left-hand side to initiate your upload in different ways.
Here is a list and description on the new upload options that are featured in the Library experience:
i) My Device - This option allows users to directly drag & drop, or select files from their device to upload to the Library. You will notice that this option has been annotated on the above screenshot.
ii) Stock Images - Clicking on the Stock Images options lets you search and choose various stock images that are already available in the platform. Search with any keywords in the search bar (indicated in the screenshot below) and find your desired stock photos directly from the Library.
iii) Asset Address (URL) - You will now be able to add and asset to the Library by directly pasting the URL of an existing asset that you have fro the Asset Address (URL) option (indicated in the screenshot below)
iv) Box - Users with Box accounts will now be able to directly connect their account with the Welcome platform for easier file sharing options from Box (options indicated in the screenshot below). Please note that the Box account is required to be connected to the platform before using this feature.
v) Dropbox - You will now be able to login with your Dropbox Account for ease of file-sharing. You will be required to connect your Dropbox account with the Welcome Platform.
vi) Google Drive - Login with your Google Drive account for ease of file-sharing between your Google Drive folders and the Welcome Platform.
vii) MS OneDrive - Login with your MS OneDrive account for ease of file-sharing between your MS OneDrive account and the Welcome Platform.
viii) Google Web Search - The Google Web Search option will allow you to simply look up images from Google and add to the Library.
Note: The file size limit of the assets being uploaded to the platform can be determined from the "Asset Management" settings from the User Settings menu. Admin users will easily be able to find the settings by clicking on your Avatar on the top right corner of the page. The "Asset Management" settings can be found within that dropdown menu. Admins will be able to set the file size upload limit of assets from the Asset Management settings (from 1 GB to 5GB). Please note that 5 GB is currently the maximum limit that is supported in the system. Here is a screen-recording that shows how to find the Asset Management settings.
Add Assets to Campaigns
The ability to add Assets to Campaigns now enables Marketers to manage their Campaign assets in a better way and enables them to use reference assets for their tasks and activities. Referencing a previously-uploaded asset also makes it simpler to keep track of asset usage, and reduces friction while planning campaign contents.
On the campaign page, if you go into the 'Content' tab, you will find an 'Add' button where you will have the ability to either upload using the new upload interface mentioned above or add directly from the library.
Adding assets to the campaign using the upload flow will also add the assets to the library home folder. The campaign permissions, as well as the library permissions, will be respected for the assets. The GIF below demonstrates an example where stock images are added to a campaign.
Similarly, using the 'Add from Library' option will add an asset already existing in the library module.
You can also add an asset to a campaign directly from the library module. Just click on the ellipsis button on the desired asset and then 'Add to' and select your campaign.
Assets can now be bulk downloaded directly from the Library & Task/Campaign Content Tab. Bulk Download' now enables Welcome users to download multiple files with just a few clicks, eliminating friction and helping marketers work even faster. With a new-and-improved UI, users no longer have to download files individually — ultimately resulting in greater efficiency and higher asset reuse.
You will be able to easily download your assets in bulk, by clicking on the small check-box on the top left corner of the asset thumbnails in the Library. Click to highlight multiple assets and hit the "Download" button to download all the assets at once in a zip folder.
Note: This function is now available for both Task assets and Campaign assets.
Use AI - Tagging
Our redesigned interface streamlines and improves the experience when uploading assets directly to the Library. Additionally, users can now find automatically-suggested "Tags" (separate from that of Labels) upon upload and apply them to individual assets. These tags will be searchable in the Library as well as via the global search bar.
You will easily be able to find the tags applied by the AI by simply adding any file to the Library. Here is how the tags will show up automatically as soon as a file has been added to the Library (indicated in the screenshot below).
Once your file has been uploaded, it will appear in the window with a thumbnail. The file will be selected by default, as denoted by the blue checkmark in the upper left-hand corner. On the right-hand side, change the title and add labels to the file to quickly locate it later on. Click on the ‘+ Add Assets’ button to upload more files.
After the selected files have been uploaded, they will appear as thumbnails in the view. You will notice how the relevant tags automatically appears under the thumbnail after the file completes uploading and you will be also be able to remove or add new tags to the file (indicated in the GIF below).
Use this multi-selection tool to label related assets in bulk, deselect files to add additional labels and/or rename individual files. When you are finished naming and labelling each of your files, click ‘Done’ to complete the upload.
Your assets are shown in the gallery view by default.
You can view your assets as a list by selecting the list view. To enable the list view, click on the list icon beside the gallery icon in the top right-hand corner.
Hover over an asset piece and click it to view more information without leaving the page.
Click on the expand button in the article preview pane to see more details about that piece of asset.
You can download the asset to your local machine or start a workflow centered around the piece of asset. To learn more about how to repurpose existing assets, click here.
Scroll down the details page to view the labels, which you can change to make the asset easier to locate.
You can also view the publishing history, which allows you to see when and how a piece of asset was used.
To find existing assets in the library, use the search bar or the filters available on the left-hand side. To learn more about finding assets in the library, check out our handy guide.
Note: As a best practice, apply Labels to your assets to surface more specific search results.
Library users can now ‘watch’ assets and receive relevant notifications. Marketers can now track whether assets were uploaded into a folder, when they were deleted or had a version uploaded, and also before their expiry. Overall, this allows for better asset management by Librarians and will enable higher adoption of the DAM.
If you click on an asset in the library, you will find an option to add new watchers.
Once you select a watcher, they will begin receiving notifications related to the asset, as per their notification settings. The notifications settings for asset watchers can be found in the 'Library' tab under the 'Watcher Notifications' section. The watcher can select from a wide variety of in-app or email notifications as they desire.
The watcher notifications will be applicable for both assets and folders in the library so a user can choose to watch a folder or individual assets within the library.
Questions? Contact firstname.lastname@example.org.