2024 Optimizely Experimentation Analytics release notes

Follow this article to receive email notifications when new Optimizely Experimentation Analytics content is added for 2024.

August

Released event properties to beta. Event properties let you filter a created event in Optimizely’s UI based on additional information you have attached to it. When you send events, you can add information about the product or action performed to create a more specific metric when using the event in the experiment results. Contact your Customer Success Manager or sign up for the beta on Optimizely.com. See Custom events in Web Experimentation or event properties in Feature Experimentation.

July

Removed minor as a possible health status for Optimizely's automatic sample ratio mismatch detection. The SRM detection algorithm now reports Good experiment health if your experiment is not experiencing an SRM or critical imbalance experiment health if something is amiss with your experiment. See Imbalance detected: What to do if Optimizely's automatic SRM detection alerts you to an imbalance in your Stats Engine A/B test.

June

Released the ability to sign up for email notifications when Optimizely Experimentation detects a sample ratio mismatch in your running experiments. See Enable email notifications in Optimizely Experimentation.

May

• Released the ability to use cross-project events to track events from your Optimizely Web Experimentation projects in your Optimizely Feature Experimentation project. See Cross-project events for Feature Experimentation and Cross-project events for Web Experimentation.
• Released the ability to access the data Optimizely Experimentation ingests in BigQuery by Google Cloud.