Share draft variations or experiences

  • Updated
  • Optimizely Feature Experimentation
  • Optimizely Full Stack (Legacy)
  • Optimizely Web Experimentation
  • Optimizely Performance Edge

When you test an experiment or campaign, you can show the changes you made with internal stakeholders. Click the Preview dropdown and select Share Link to share unpublished variations and experiences.


A window displays with buttons to copy or open the link and a QR code, which many smartphone and tablet apps can scan using the device's camera.


Depending on your QR code scanning app, it may immediately open the URL in an app or let you copy and paste it into your browser.

The Share Link feature only lets you view the changes on the specific page you are previewing in the visual editor.
  • If you are making changes to multiple pages, use the appropriate link or QR code of that specific page.
  • If you update content in the experiment after generating a share link, your changes are seen by others who use the link to view the experiment.