The Contentsquare remote Model Context Protocol (MCP) connector in Optimizely Opal connects behavioral insights to your Opal workflows. Opal retrieves and analyzes experience data from Contentsquare. Use these tools to uncover why users struggle, for example, by visualizing navigation journeys or ranking technical errors by their impact on business goals. These tools help you identify friction points and conversion leakage, so you can optimize the customer experience faster.
First, an Opal administrator must Connect the Contentsquare Remote MCP to Opal. After adding the MCP server, individual Opal users and agent builders log in to Contentsquare to access their information from Opal. Administrators need to add the Contentsquare remote MCP only once.
Connect the Contentsquare remote MCP to Opal
To connect the Contentsquare remote MCP to Opal, complete the following steps as an Opal administrator:
- Go to Tools > Connectors in Opal.
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Click Add Remote MCP.
- Select Contentsquare.
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Click Next.
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Click Connect to Contentsquare.
- Complete required access configuration in the pop-up window.
- Click Accept.
The Contentsquare tile is now available on the Connectors tab for users to authenticate with their personal accounts.
Authenticate with Contentsquare
After an administrator connects the Contentsquare remote MCP to Opal, each Opal user and agent builder must log in to Contentsquare individually. User-level authentication ensures you can access only your authorized Contentsquare data.
To authenticate, complete the following steps in Opal:
- Go to Tools > Connectors.
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Click Connect for Contentsquare.
- Log in to Contentsquare.
After you connect to Contentsquare, the Contentsquare connector tools become available in Opal Chat, agents, and workflows.
Contentsquare connector tools
The Contentsquare connector tools are available after an administrator connects Contentsquare remote MCP to Opal and you log in to Contentsquare in Opal. See How to set up and use Model Context Protocol (MCP) in the Contentsquare documentation for information.
If you use Opti ID, administrators can turn off generative AI in the Opti ID Admin Center. See Turn generative AI off across Optimizely applications.
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