Agent Visibility Analytics Insights agent

  • Updated

Agent Visibility Analytics Insights is an Optimizely Opal agent that analyzes an Agent Visibility Analytics dashboard in Optimizely Analytics. The agent surfaces trends, anomalies, and insights from your dashboard data and delivers a report. For more powerful insights, edit this agent to connect to your Google Analytics 4 (GA4) instance. This lets you analyze both human and AI traffic patterns together.

  • Challenge – Teams sift through Optimizely Analytics dashboards manually to identify what is meaningful. Trends are missed, anomalies go unnoticed, and raw data is slow to become decisions.
  • Agent outcome – The agent examines an Optimizely Analytics dashboard and surfaces trends, anomalies, and insights based on preset explorations you can change. It delivers a structured report and emails it to the address you provide.
  • Value – The agent automates analysis of your data, so teams act on signals faster without needing a dedicated analyst for every review cycle.

Prerequisites

Agent Visibility Analytics Insights requires the following:

Install agent

Opal Administrators, Agent Builders, and Opal Users with the Add, edit, and install specialized agents  attribute for a custom role can add agents to their organization's Optimizely Opal instance. See Add users and set permissions.

Install the agent from the Opal Agent Directory.

  1. Go to Agents > Agent Directory.
  2. Select Agent Visibility Analytics Insights.

  3. Click Install Agent to add it to your Opal instance.

    Screenshot of the Agent Directory with the Agent Visibility Analytics Insights agent and Install Agent highlighted.
  4. Replace the App ID and Dashboard ID placeholder values with your own in the agent's Prompt Template. Find both values in your Agent Visibility Analytics dashboard URL. The Dashboard ID appears displays /dashboard/ and the App ID displays after ?app=.Screenshot of the Prompt Template where the App ID and Dashboard ID placeholder values display
  5. Click Update to save the agent.
You only need replace the App ID and Dashboard ID placeholder values once. The agent uses those values every time it runs.

Use the agent

In Opal Chat, enter @agent_visbility_analytics_insights and provide the following details:

  • email – Email address where the agent delivers the report.

The agent generates a usage summary report for an executive audience. The report analyzes the following four page explorations:

  • Top 10 pages with the most requests, broken down by requests from specific AI platforms: ChatGPT, Claude, Perplexity, and Gemini. These can be changed after you download the agent.
  • Top 10 pages with retrieval intent requests. These pages attract frequent requests and require optimization for metadata, FAQ structure, and fresh content.
  • Top 10 pages that get trained on a lot but not indexed or retrieved. These pages likely have low-quality or duplicate content that needs to be re-evaluated.
  • An analysis of any anomalies compared to the previous period.

For each exploration, the agent presents the last complete calendar month and compares it to the previous month. These timeframes can be changed in the agent's Prompt Template after installation.

The agent emails the report to the address you provide in email and links back to the dashboard.

To use Agent Visibility Analytics Insights in a workflow agent, drag and drop it into your workflow. See Create a workflow agent.

Details

These are the default details of the Agent Visibility Analytics Insights agent. After you install the agent in your Opal instance, customize these details based on your organization's needs. See Manage agents for instructions.

Input variables

The Agent Visibility Analytics Insights agent takes the following input:email.

Tools

The Agent Visibility Analytics Insights agent uses the following tools internally to process your request:

  • oa_analyze_explore
  • oa_confirm_app
  • oa_create_explore
  • oa_find_datasets
  • oa_find_entities
  • oa_find_events
  • oa_find_explores
  • oa_find_metrics
  • oa_get_metric_data
  • oa_list_apps
  • oa_explores_for_dashboard
  • oa_find_dashboards
  • oa_list_categories
  • send_email

Additional details

The agent uses the following default configuration:

  • Inference level – Pro. Provides maximum reasoning depth.
  • Files – None

If you use Opti ID, administrators can turn off generative AI in the Opti ID Admin Center. See Turn generative AI off across Optimizely applications.