Why does the Order Channel dashboard displays "unknown" as a brand within the Top Product Groups by Revenue area of the dashboard.
The Order Channel dashboard provides a view of data from online and offline sales, product counts and order counts. This data can include values that do not exist within the B2B Commerce Analytics Order table. The "unknown" value represents a product brand that is offline or missing from b2b. The product brand could also be online product that is from an ERP, which would be missing from B2B order table.
To view more details about the product(s) relating to the unknown brand value drill down further into the Top Product Groups bar graph on the "unknown" bar. The returned data can be downloaded into a spreadsheet to be used to research the values.