The Activity Log in Optimizely Content Marketing Platform (CMP) is a chronological, event-level record of user actions within CMP. It provides visibility into users' actions across campaigns, tasks, assets, and other key objects.
Unlike summary reports like usage analytics, the Activity Log displays individual actions for specific items, including when they were created, updated, or deleted. You can use this log to audit workflows, investigate user behavior, and track change history for governance and collaboration. See Tracked events for information about what the Activity Log includes.
Access the Activity Log
Click on your avatar and go to Activity Log.
Use the Configure Report Options to create your report.
- Set the date range for the report. Click on the Calendar icon or select a number in the field to change it. Select Full Day if you want the full day and not a specific start or end time.
- Choose the Object Type, such as Campaign and Task. Check the box beside the title to select all object types.
- Choose the Action Type, such as Created. Check the box beside the title to select all action types.
- Choose any Misc events to include, such as Business Calendar. Check the box beside the title to select all options.
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Click Generate Report. CMP sends you an email with your report when it is ready. If the report is too large to attach to the email, you have a link to download the report.
Tracked events
The Activity Log tracks the three primary event types that most core objects generate:
- Created – When a user creates the object.
- Updated – When a user modifies the existing object.
- Deleted – When a user removes the object from the system.
Campaigns
The Activity Log displays updates to the following:
- Title, brief, color, and dates
- Campaign owner changes
- Linked content (added or removed)
- Permissions (added, removed, or changed)
Task
The Activity Log displays updates to the following:
- Title, brief, labels, and attachments
- Content block updates
- Distribution channels
- Campaign associations
- Permissions
- Workflow activity
- Step started, completed, or skipped
- Step reassigned
- Step status changed
Assets
Along with the three primary event types, the Activity Log tracks the archived, restored, and moved event types as part of an asset's lifecycle.
The Activity Log displays updates to the following:
- Title, tags, alt text, and attribution
- Asset type and content type
- Watchers (added or removed)
- Permissions (added, removed, or changed)
Events
The Activity Log displays updates to the following:
- Title, description, and labels
- Attachments
- Event date changes
- Parent relationships
- Permissions
Milestones
The Activity Log displays updates to the following:
- Title and description
- Associated tasks
- Date changes
- Campaign reassignment
Hypotheses
The Activity Log displays updates to the following:
- Title, brief, labels, and attachments
- Permissions
- Workflow step and sub-step progress
- Linked experiments, tasks, or external data
Work requests
The Activity Log displays updates to the following:
- Title, priority, and attachments
- Assignee and watchers
- Linked task or event changes
- Comments and permissions
Feature-specific events
The Activity Log tracks the following event types:
- Report generated
- Dashboard created
- Dashboard updated
- Chart created
- Chart updated
- Business Calendar holiday created
- Business Calendar holiday updated
- Business Calendar holiday deleted
- Campaign and task template created
- Campaign and task template updated
- Campaign and task template restored
The Activity Log displays updates to the following:
- Workflow structure (steps and substeps)
- Content blocks and guidance articles
- Labels, owners, and permissions
Additional notes
- The Activity Log sources events from structured Redshift tables (such as *_updated, *_created, and *_deleted),
- The Activity Log does not support all legacy CMP actions due to the inconsistent historical data structures.
- The Activity Log prioritizes high-value, auditable, and well-structured actions to ensure clarity, reliability, and long-term maintainability.
- CMP may introduce additional events in future releases as platform telemetry improves.
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