Email Content Translation agent

  • Updated

Optimizely Opal's Email Content Translation agent retrieves and translates the full content (body, subject, preview, and alt-texts) of a specific email in Optimizely Campaign, ensuring accuracy, cultural relevance, and consistent brand voice. It provides the original and verified translated versions side-by-side in a two-column format.

  • Challenge – The process of manually translating email content and ensuring accuracy, cultural relevance, and consistent brand voice across multiple languages can be time-consuming, prone to errors, and difficult to manage for large-scale campaigns.
  • Agent outcome – The agent retrieves the full original email content and provides a verified translation of the body, subject, preview text, and alt-texts into the target language. It presents both the original and translated versions side-by-side in a clear, two-column format for easy comparison and review.
  • Value – You save significant time and effort by automating the translation process, ensuring that all email components maintain accuracy, cultural relevance, and a consistent brand voice. 

Required Optimizely products

  • Optimizely Campaign

Install agent

Opal Administrators, Agent Builders, and users with the Add, edit, and install specialized agents  attribute for a custom role can add agents to their organization's Optimizely Opal instance. See Add users and set permissions.

Do the following in Opal:

  1. Go to Agents > Agent Directory.
  2. Select Email Content Translation.

  3. Click Install Agent to add it to your Opal instance. 

    Click Email Content Translation
If Install Agent is disabled, ensure you have the Required Optimizely products connected to your Opal instance.

Use

In Opal Chat, enter @email_content_translation and optionally provide the following details:

  • Campaign ID – ID of the campaign to get translated.
  • Campaign name – Name of the campaign to get translated. 
  • Mailing ID – ID of the mailing or message within a campaign.
  • Target language – The target language of the translation.
  • Website URL – Alternative URL of the mail.

To use the Email Content Translation agent in a workflow agent, drag and drop it into your workflow. See the Configure workflow section in the Create a workflow agent documentation.

Details

The following are the default details of the Email Content Translation agent. After you install the agent in your Opal instance, you can customize these details based on your organization's needs. See Manage agents for instructions.

Input variables

  • (Optional) campaignId
  • (Optional) campaignName
  • (Optional) mailingId
  • (Optional) target_language
  • (Optional) website_url

Tools

  • browse_web
  • browse_web_html
  • campaign_get_smart_campaign
  • campaign_get_smart_campaign_message_content
  • campaign_get_smart_campaign_list
  • campaign_get_smart_campaign_messages

Output

  • Inference level – Balanced
  • Creativity – 0.4

If you use Opti ID, administrators can turn off generative AI in the Opti ID Admin Center. See Turn generative AI off across Optimizely applications.