Edit a metric

  • Updated
  • Optimizely Web Experimentation
  • Optimizely Personalization

After you create a metric in Optimizely Web Experimentation or Optimziely Personalization, you can edit it from either the Metrics or results page to change its name, winning direction, or measurement.

Edit metrics on the Metrics page

  1. Select the experiment or campaign whose metrics you want to change.
  2. Click Metrics.
  3. Click More (...) and select Edit for the metric you want to change.EditMetric.png
  4. Edit the metric as desired.
  5. Click Save on the Edit Metric modal.
  6. Click Save on the Metrics page.

Edit metrics on the results page

  1. Click Results for the experiment or campaign whose metrics you want to change.
  2. Click Edit.
  3. Click Metrics.
  4. Click More (...) and select Edit for the metric you want to change.
  5. Edit the metric as desired.
  6. Click Save on the Edit Metric modal.
  7. Click Save on the Metrics page.
Be careful when editing a metric on a running experiment or campaign. Doing so can change the statistical significance on other metrics in the same experiment or campaign because the Stats Engine simultaneously limits the proportion of false detection across all metrics in an experiment or campaign through false discovery rate control.

False discovery control

Optimizely balances confidence and speed of results by controlling false discoveries only for metrics currently included on the Experiment Results page and Campaign Results page, adapting as the metrics themselves change.

This means experiments and campaigns with metrics selected and fixed in advance are less prone to cherry-picked results that may present a misleading picture. Excessive metric changes after an experiment or campaign has started may invalidate Optimizely's guarantees regarding false detection.