Prioritize discounts

Marketers often run multiple campaigns and discounts simultaneously with possible overlaps. Use Discount Priorities and Exclusions to prioritize discounts and determine the sequence in which they are applied. The view displays discounts in priority order and includes all statuses (active, inactive, scheduled, and expired). You can also filter by Discount Name or Coupon Code.

When you search by coupon code, for example, the matching code is highlighted.

Adjust discount priorities

1. Go to Marketing > Discount Priorities and Exclusions.
2. Select the discount you want to move and click More Options > Move Discount.
3. Enter a priority number for Move To or select Move Above or Move Below.
4. Click Move Discount.

How prioritization works

• Only active discounts are applied.
• If multiple discounts apply to a product, the top active discount is applied first, followed by lower ones.
• If two discounts are excluded from being applied simultaneously, the higher priority discount is applied and the lower one is ignored. for more information on discount exclusions, see Discount exclusions.

Examples

Assumption: Product's original cost is $100.

• Example 1: Two discount percentages
  • First discount – 20%
  • First discount amount – $20
  • Adjusted price – $80
  • Second discount – 30% (of $80)
  • Second discount amount – $24
  • Final adjusted price – $56
• Example 2: Two discount amounts
  • First discount – $20
  • Adjusted price – $80
  • Second discount – $30
  • Final adjusted price – $50
• Example 3: One percentage, one amount
  • First discount – percentage 20%
  • Adjusted price – $80
  • Second discount – $30
  • Final adjusted price – $50
• Example 4: One amount, one percentage
  • First discount – $30
  • Adjusted price – $70
  • Second discount – 20% (of $70)
  • Second discount amount – $14
  • Final adjusted price – $56